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Media + Marketing

No one shares the stoke quite like The AAC!!!

Check out our portfolio below and hit us up when you are 

ready to work with the coolest Media + Marketing team on the planet!

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#trashtag was created by our founder, Steven Reinhold, while on a road trip out west with confidant, Heyward Smith, in the summer of 2015. After a receipt flew out of their truck window Steven vowed to pick up 100 pieces of trash during the rest of the trip. During that original cleanup effort the idea for #trashtag was born. The movement grew organically in the outdoor industry before going viral in 2019. It has since been utilized in cleanups around the world and 

#trashtag has received 100+ Million 

hits across social media!!!   

Black Folks Camp Too is one of the most delightful companies on the planet! It was founded in 2019 by Earl B. Hunter, Jr and has quickly grown into a force within the outdoor industry. We were incredibly honored to help share the stoke of adventure with BFCT in their early years by partnering together for experiences and creating experiential content. We also helped stoke the Unity Blaze which is the campfire in the center of the Black Folks Camp Too Logo which emboldens those representing it to Treat Everyone, Everywhere, Equally. Black Folks Camp Too has partnered togetherwith Obōz Footwear, Leave No Trace, Pubic Lands, Tentrr and Farm to Feet and others to make the outdoors a truly inclusive space!  

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Food for Adventures was cooked up by Lee and Meghan Trebotich. They specialize in nutritional guidance for outdoor athletes, educational experiences for everyone and manufacturing specialty camp kitchen gear. We love to eat well on our adventures and we love capturing Food for Adventures story! We are amplifying that story to the world through the creation of engaging content and implementation of creative marketing strategies! And brand new in 2022 we are offering up a one of a kind Backcountry Cooking Course featuring food by the one and only Natty Lee Trebotich! 

The 2022 Outdoor Economy Conference in Cherokee, NC was the east coast event of the year and we were there to capture every minute of it! We worked closely with Made X Mtns to share Western North Carolina's unbridled stoke for the outdoor industry with the rest of the world. From traditional Cherokee dances to craft beer celebrations and giant gear raffles, we were there to cover it all. We had an amazing canvas to work with but we must admit that an outdoor conference has never looked so cool and inviting!   

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From Hawaii, to Jamaica, to Mexico

Vapor Elemental Wear goes where we go! Our continued partnership with Vapor Apparel has not only helped support our wanderlust but has actively protected us from exposure to the sun. We've kicked

it on the beach all day long, we've paddled and swam

in the Caribbean and we've reached new heights, 18,491' to be exact, in their recycled, 50+ UPF gear. 

Our experiential content efforts have broadened their customer's horizons and helped bring

Vapor Elemental's products to light in the mountaineering and hiking communities!  

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Adventure Philanthropy is an incredible lens to see the world through and this particular trip to Nepal was fully formative for Steven Reinhold and Lee Trebotich. In 2019 they led a group of 10 Backpacker Magazine readers through a week-long disaster relief effort with All Hands And Hearts. After they helped rebuild a school outside of Kathmandu which was devastated by earthquakes in 2015, Lee and Steven helped guide their group on a ten day adventure on the rarely visited Nar Phu Trek off the Annapurna Circuit. The highlight of their trip was celebrating with a group of smiling students after delivering a 70L backpack full of Luci Lights!!! 

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 Ibex Wool  makes some of the finest garments on the planet. They have a unique way of blending together fibers which makes their whole wardrobe greater than the sum of its parts. In 2022 we tested Ibex's brand-new Wool Aire Hoodie along with their classic base layers while climbing Mexico's highest peak -- 18,491 foot-high Pico de Orizaba. We captured the climb, fully immersed ourselves in the cultural experience and even made fast-friends with a few of the brightest stars in Mexico's climbing community! We collaborated with Ibex's team to recap the experience with an entry into Ibex's Bellwether Journal entitled, Reaching the Peak